galaxy s2

How I Choose A Smartphone

One day, my wife found hard to make decision between choosing item A and item B, then her friend suggested to try Grid Analysis and she said

“What? Do we really need that deep fried analysis to be adopted to our life? Formality is so boring!”

“Wait, there’s something good in it. Let’s try!” I reply in excitement.

So I tried.

I’ve read thoroughly the link, do the study, take 1 minute per word reading to improve my understanding towards the method.

What is Grid Analysis actually mean? When you have more than two choices that you can basically compare the criteria or the feature of the product itself.

The basic comparison. Using this tool, you can compare the two or more item that are in the same line of product.

I name three product can be compared, shoulder to shoulder:

  1. Cars: SUV, Sedan, 4×4 wheel
  2. Personal Computer: Desktop PC, Laptop, or Tablet.
  3. Smartphone: Brand comparison that available in the market.

The choice. For this post, I was searching for perfect smartphone, that I drive myself crazy with mumbling and gibberish swears for a long time and I came up with three choices:

  1. iPhone 4s [Review: link to engadget]
  2. Samsung Galaxy S2 [Review: link to engadget]
  3. Motorola Atrix / Atrix 2 [Review: link to engadget]

All reviews I had read was on Engadget. Hope you can broaden your knowledge about smartphones on multiple sources.

Before I continue with heavy explanation and analysis (this is heavy for me), I am the person who likes:

  1. Reading
  2. Writing
  3. Playing Games
  4. Watching Movies

REMINDER: Before you start doing analysis — well — analyze yourself first. See what you are and how a smartphone can fit with your personality.

Steps

Forgive me as I ripped off the text exactly from the article (I let the laziness came in):

1. List all the options as the row labels on the table, and list the factors that you need to consider as the column headings.

2. Next, work your way down the column of your table, scoring each option for each of the factors in your decision. Score each option from 0 (poor) to 5 (very good). Note that you do not have to have different score for each option – if none of them are good for a particular factor in your decision, then all option should score 0.

3. The next step is to work out the relative importance of the factors in your decision. Show these as numbers from, say, 0 to 5, where 0 means that the factor is absolutely unimportant in the final decision, and 5 means that it is very important. (it’s perfectly acceptable to have factors with the same importance)

4. Now multiply each of our scores from step 2 by the values for relative importance of the factor that you calculated in step 3. This will give you weighted score for each option/factor combination.

5. Finally, add up these weighted score for each of your options. The option that scores the highest winner.

My analysis. Below are the criteria that I’m looking for to buy a smartphone:

Data and Wifi Connections. 

Smartphone is synonymous with constant internet connection. Without it would benothing. Most of people put it as number one priority. Speed and sustainability are everything especially for businessmen, email dependent, facebook and twitter junkies, state-of-always-connected to the internet people.

But not for me.

I’m more to reading stuff: off line articles and novels,writing on the go, watching videos, and playing games. So I concluded that I don’t need such constant internet connection. It dries up my productive anyway.

Performance & Productivity

Smartphone is also synonymous with performance. Smartphone with lack of performance is no smartphone at all.

While I’m looking for the performance at best, I consider the smartphone that can brings, at least, modest productivity.

I’m also not looking for a very high performance that can play Ninja Gaiden or latest Modern Warfare on my palm.

Enough that I can release my anger playing with a simple survival game. What I’m looking for is the one that can deliver easy reading and writing.

Usability, UI friendly,and Design.

User interface must be cool, the gadget must be friendly user, and I guess, you must be wanted to show off of your smartphone to your friend — how much sexy she can hold, for example. I dont want to bleed my eyes everytime I glimpse at own smartphone. Even a milisecond.

So I should stay away from those bulky, horrible smartphones – like Sony Ericsson.

Apps Ecosystem.

There are only two apps ecosystems available in the market.

Apple and Android.

And Symbian. And Window Phone7. And Blackberry OS. And PalmOS .And Meego. And Bada. And what?

That’s more than two. But Apple and Android are the ones that seem available to me. The rest are not because their ecosystems are not strong enough to make my heart skipped a beat.

Settings and Tweaks

This feature is provided by OS developer to give you control on your control, in term of setting and tweaking your phone, to satisfy with your personal taste.

This is one of the vital factors to have in a smartphone to be in my pocket.

Tell me, who don’t want to your own smartphone to follow your own personal taste? It’s like creating your own little world inside that small rectangle box.

Battery, Hardware, and all.

Hear me this: I want to play games all day long, I want to watch movies in marathon mode, and I want to free writing until my hands burn out. And I want to do it on my smartphone. The battery and the hardware should hold up to my needs

Affordability

Of course. Since I have two children that always maintain my upkeep high, I have to looking for cheapest one yet can still deliver performance.

Extra Features

If a smartphones can bring extra feature that will be good. But not essential as the points above.

 Table of decision

Factors before putting appropriate weights

Factors
Data & Wifi Connection
Performance & Productivity
Usablility
Apps Ecosystem
Settings And Tweaks
Battery and Hardware and All
Affordable
Extra features
Weights








iPhone 4s
5
5
5
5
2
3
2
5
Samsung S2
4
4
4
3
5
5
3
3
Atrix
4
4
4
3
3
5
3
4

Factors after putting appropriate weights

Factors
Data & Wifi Connection
Performance & Productivity
Usablility & Extra Features
Apps Ecosystem
Settings And Tweaks
Battery and Hardware and All
Affordable
Extra Features
Total
Weights
3
4
4
5
5
5
5
2

iPhone 4s
15
20
20
25
10
15
10
10
125
Samsung S2
12
16
16
15
25
25
15
6
130
Atrix
12
16
16
15
15
25
15
8
122

Score:

  1. iPhone 4s: 117
  2. Samsung Galaxy S2 : 130
  3. Motorola Atrix : 122

From the grid analysis, the winner is Samsung Galaxy S2.

Again. Find your interest first, then find your smartphone. I bet most of the reader will be choosing iPhone 4s

More Analysis

Grid analysis can be used on day-to-day operation in being-a-father job. The decisions that I can think right now are:

  1. Choosing the right nursery.
  2. Choosing the right, affordable car for your family yet can deliver arousing jealousy among your neighbors, friends, and family.
  3. Choosing the right internet service provider that benefits to all your family members as well as your needs.

Conclusion. Base on my result, it was difficult to do and I felt it’s a little bit overrated from doing that analysis. But I realized, it is the right tool for me to make a decision and I feel less r

At least, I was using a tool before making a decision.

So daddy and mommy, what is your solution when having difficulties choosing item A and item B in your daily life?

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